Honest Logos by Viktor Hertz
Post by Caleb Rockwell, Jan 20, 2012 at 3:30 am
Sometimes it can be a bit difficult to express the honest view we have on some of our favorite brands and services. Sweden based freelance graphic designer Viktor Hertz decided to take some of the world’s biggest brands, and transform them into an ‘representation’ of what they actually do, calling the project ‘Honest Logos.’
The inspiration behind the idea was “for a series with honest logos, revealing the actual content of the company, what they really should be called. Some are cheap, some might be a bit funny, some will maybe be brilliant. I don’t know.”
Check out all of the honest logos after the jump.
![Pharrell Williams Talks Oscars Music Role [VIDEO]](http://6.freshlikedougie.net/files/2011/05/Pharrell-Williams-150x150.jpg)
![Nike Air Foamposite One - All Star Galaxy [NEW PHOTOS]](http://6.watchmykicks.net/files/2012/02/Nike-Air-Foamposite-One-All-Star-Galaxy-NEW-PHOTOS-1-150x150.jpg)
![Air Jordan 4 Retro - Cavs [NEW PHOTOS]](http://6.watchmykicks.net/files/2012/02/Air-Jordan-4-Retro-Cavs-NEW-PHOTOS-1-150x150.jpg)
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